NIKE - RUNNERS HELPING RUNNERS APLA EXTENSION
Full ecosystem marketing campaign - senior creative producer
RHR APLA Extension Australia and Bang
Creative agency: AKQA Portland - Director: Raghav Rampal - Photographer: Sam Wong
Budget: $1.8 million
Creative concept and positioning, graphic and branding identity, asset capture, post-production, asset delivery, and digital production.
Channels: Nike.com, partner dot com, Nike app, Nike social channels, Brazil national team social channels, partner social channels, athlete and catalyst social channels, paid media, OOH, Nike retail, partner retail.