NIKE WOMEN - TOKYO + MELBOURNE LEGGINGS CAMPAIGN
Full ecosystem marketing campaign - senior creative producer
Nike Women bras and leggings campaign, featuring Tokyo and Melbourne Nike training catalysts.
Agency partner: Otoh
Creative concept and positioning, graphic and branding identity, asset capture, post-production, asset delivery, and digital production.
Channels: Nike.com, Nike app, Nike social channels, catalyst social channels, paid media, OOH, Nike retail.