NIKE - NAOMI OSAKA CAPSULE COLLECTION LAUNCH
Full ecosystem marketing campaign - senior creative producer
Manga illustrated marketing campaign for Nike Tennis athlete Naomi Osaka’s first capsule collection launch.
Agency partner: Psyop
Creative concept and positioning, graphic and branding identity, asset capture, post-production, asset delivery, and digital production.
Channels: Nike.com, Nike app, SNKRS App, Nike social channels, catalyst social channels, paid media, OOH, Nike retail, and launch event.